Case Study
How We Successfully Organized the Twitter Space of 2023 in France
Case Study
How We Successfully Organized the Twitter Space of 2023 in France
Behind the Scenes of France's Most Impactful Twitter Space of 2023
1. Relevant and Entertaining Guests
People want to attend events where the cool people are.
A week before the event, we sit down and study who the most trending content creators are, and we invite them to participate.
One of our selection criteria is to determine whether the person is entertaining or not.
The problem with this format is that hosts often take themselves too seriously when it’s supposed to be a relaxed moment, making the event boring.
2. Gamification as a Lever
We encourage audience participation by offering prizes to those who engage with content related to the event.
This entices listeners to join, stay, and maximizes their engagement.
3. An Interactive Event
The problem with this format is that it quickly turns into a radio show.
There’s little feedback and interaction with the audience, leading to a quick loss of interest.
Many want to interact but aren't given the opportunity.
We incorporate Q&A sessions and allow people to participate if they wish.
1. Relevant and Entertaining Guests
People want to attend events where the cool people are.
A week before the event, we sit down and study who the most trending content creators are, and we invite them to participate.
One of our selection criteria is to determine whether the person is entertaining or not.
The problem with this format is that hosts often take themselves too seriously when it’s supposed to be a relaxed moment, making the event boring.
2. Gamification as a Lever
We encourage audience participation by offering prizes to those who engage with content related to the event.
This entices listeners to join, stay, and maximizes their engagement.
3. An Interactive Event
The problem with this format is that it quickly turns into a radio show.
There’s little feedback and interaction with the audience, leading to a quick loss of interest.
Many want to interact but aren't given the opportunity.
We incorporate Q&A sessions and allow people to participate if they wish.
Behind the Scenes of France's Most Impactful Twitter Space of 2023
1. Relevant and Entertaining Guests
People want to attend events where the cool people are.
A week before the event, we sit down and study who the most trending content creators are, and we invite them to participate.
One of our selection criteria is to determine whether the person is entertaining or not.
The problem with this format is that hosts often take themselves too seriously when it’s supposed to be a relaxed moment, making the event boring.
2. Gamification as a Lever
We encourage audience participation by offering prizes to those who engage with content related to the event.
This entices listeners to join, stay, and maximizes their engagement.
3. An Interactive Event
The problem with this format is that it quickly turns into a radio show.
There’s little feedback and interaction with the audience, leading to a quick loss of interest.
Many want to interact but aren't given the opportunity.
We incorporate Q&A sessions and allow people to participate if they wish.
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